This chapter outlines the basic assumptions of the mediated social communication (MSC) as well as its main differences, compared to a traditional understanding of mass communication. It summarises distinctive features of the MSC model and specifies its potential contribution to mass communication theory and research. In the mediation process, journalism provides highly selected and transformed messages which are disseminated to recipients by means of mass media. The main features of mass communication were often derived from comparison with face-to-face communication. Importantly, the impartiality concept is embedded in the MSC approach and thereby in a broader theoretical framework. The MSC approach offers a theoretical conception of the m...
In contemporary literature in strategic communication, public relations, and corporate communication...
This unique volume offers an overview of the diversity in research on communication: including persp...
Media communication is a young discipline, if we compare it with others. It has been studied scienti...
This chapter outlines the basic assumptions of the mediated social communication (MSC) as well as it...
Theoretical contributions conceptualizing dialogical processes and structures of mass communication...
This paper aims to provide an overview on traditional linear models vs. dialogical and discursive ap...
The Mediated Social Communication (MSC) approach considers mass media a venue for opposing and compl...
Theoretical contributions conceptualizing dialogical processes and structures of mass communication ...
Focusing on the analysis of the more widespread media in our societies — television — this paper add...
A first idea, which expresses the complexity of the notion of mass communication, is related to the ...
Purpose: The purpose of this paper is the development of a model for the evaluation of social medial...
Mass communication is the communication from a person or group of people through a sender (media) to...
ABSTRACT: The reality of nowadays society belonged to a generalized intercultural dialogue in respec...
In the context of increasingly accelerated development of technology and particularly of the Interne...
This chapter includes the following sections: What Are the Characteristics of New Communication Tech...
In contemporary literature in strategic communication, public relations, and corporate communication...
This unique volume offers an overview of the diversity in research on communication: including persp...
Media communication is a young discipline, if we compare it with others. It has been studied scienti...
This chapter outlines the basic assumptions of the mediated social communication (MSC) as well as it...
Theoretical contributions conceptualizing dialogical processes and structures of mass communication...
This paper aims to provide an overview on traditional linear models vs. dialogical and discursive ap...
The Mediated Social Communication (MSC) approach considers mass media a venue for opposing and compl...
Theoretical contributions conceptualizing dialogical processes and structures of mass communication ...
Focusing on the analysis of the more widespread media in our societies — television — this paper add...
A first idea, which expresses the complexity of the notion of mass communication, is related to the ...
Purpose: The purpose of this paper is the development of a model for the evaluation of social medial...
Mass communication is the communication from a person or group of people through a sender (media) to...
ABSTRACT: The reality of nowadays society belonged to a generalized intercultural dialogue in respec...
In the context of increasingly accelerated development of technology and particularly of the Interne...
This chapter includes the following sections: What Are the Characteristics of New Communication Tech...
In contemporary literature in strategic communication, public relations, and corporate communication...
This unique volume offers an overview of the diversity in research on communication: including persp...
Media communication is a young discipline, if we compare it with others. It has been studied scienti...